How does it work?
1. Research: From you, we collect information about your business, industry, and geographic area.
2. Set-Up and Posting: We connect to your social media accounts and begin creating posts for you. You have the option of approving the posts before they’re made, or you can forgo the approval process if you want.
3. Reporting: We create a monthly report for you to review the progress your social media accounts are making.
The benefits of social media marketing
Social media marketing has many benefits. Below, we list the main ones:
1. Brand recognition and brand loyalty
Social media is a fantastic avenue to connect and build deep relationships with your customers. As you build these relationships, your brand is exposed to more and more people, thereby increasing its recognition. Furthermore, as you engage with your audience, your audience develops an affinity with your brand, increasing their loyalty. Some of these audience members go on to become your brand champions, meaning that they enthusiastically recommend and promote your brand to others!
2. Rich customer experiences
Social media gives you the ability to respond to comments your audience makes about your business. This humanizes your business and drives organic conversation that builds trust and improves the customer experience, which further endears them to your brand. Customers love responsive business that show that they care!
3. Improved customer insights
Social media gets you closer to your audience than any other channel. You can communicate directly with them by messages to understand their wants, needs, and concerns. This close relationship with your audience allows you to make quick and timely changes to better align your business with your audience’s needs, as opposed to other methods (surveys, studies, etc.), which take longer to get results. For your customers, this close relationship improves their experience and trust with you and your brand.
Frequently Asked Questions
Here are some of our most frequently asked questions about our social media marketing services: